CityLaunch 2020

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Sunday, March 22

10:00 am - 3:30 pmExhibitor Set-Up
The Edge
3:00 pm - 6:00 pmRegistration Available
Penny Lane
4:00 pm - 5:00 pmVIP Reception
The Edge
Open to invited guests only
5:00 pm - 6:00 pmWelcome Reception
The Edge
Join Exhibitors and Sponsors in a fun networking reception. Open to all conference attendees.

Monday, March 23

7:30 am - 5:00 pmRegistration Available
Penny Lane
All DaySpeaker Ready Room
Encore 1
7:30 am - 8:30 amBreakfast with Exhibitors
The Edge
8:30 am - 9:45 amWelcome & Opening Keynote Session
Legends 1 - 4

Timeline:
8:30 am Welcome from Host –Jim Madaffer
8:45 am SANDAG: A Bold New Transporation Vision –Hasan Ikhrata
9:15 am Introducing Cities to Autonomy – The Role of Safety to Community Engagement in Making Autonomous Vehicle Deployment Seamless for Cities –Randy Iwasaki – CCTA
9:45 am - 10:00 amNetworking Break with Exhibitors
The Edge
10:00 am - 12:00 pmTraining Tracks - Session 1-5
Session #1
Encore 2-3
System Reliability
This training session will discuss concepts of resiliency, redundancy and reliability for Smart Mobility systems. Infrastructure must be as reliable as possible due to the critical nature of movement in a variety of challenging conditions. The session will review failure points and best practices to contribute to the success in reliability of Smart Mobility systems.
Session Instructor:
Kimley Horn

Session #2
Encore 2-3
Intelligent Transportation Systems (ITS)
This session will review the current state-of-the art in Intelligent Transportation Systems (ITS) initiatives and discuss how ITS fits within the framework of an overall Smart Mobility ecosystem. In addition, this session will discuss how certain ITS projects may provide better investment leverage than others towards a Smart City future.
Session Instructor:
Eric Raamot, CTO, Econolite
Session #3
Legends 5
Micro Mobility, Maximum Equity: Mitigating Risk through Practical Policies
The many forms of micro-mobility, from scooters to bike-share to e-bike, are arriving in nearly every American city, seemingly overnight. On the one hand, they expand the options available to residents to access vital city services and fill in gaps in current transit systems. On the other hand, they can create safety, planning and congestion challenges if their deployment and scaling is not thoughtful. This panel of experts from both the mobility provider and city administrator will explore policies and implementation approaches that harness the positive aspects of micro-mobility while managing its risks.
Session Speakers:
Sarah Ashton, Public Affairs, Uber
Tim Harter, Senior Manager of Government Partnerships in Southern California, Bird

Session #4
Legends 5
Transforming Transportation in a Smart City
This panel of city leaders and innovators will discuss their mobility priorities and the biggest challenges they are facing in transforming mobility in their communities. The moderated panel will look at best practices and lessons the cities have learned as they cope with a changing mobility landscape, industry disruptions, and the complexities of implementing new services.
Session Speakers:
Michael Sherwood, Information Technologies Director, City of Las Vegas
Steve Marshall, Transportation Technology Partnership Manager, City of Bellevue, Washington
Jessica Zenk, Active Transportation Program Manager, City of San Jose
Maarten Sierhuis, Ph.D., Chief Technology Director, Nissan
Session #5
Legends 6
What Works Cities 101: How Your City Can Grow Its Data & Evidence Practice
What Works Cities Certification is the nation’s first-ever standard of excellence for data-driven local governments. In this training, learn about the What Works Cities approach, why the Certification standards and its accompanying What Works Cities Assessment was developed, and how we can help your city grow its data and evidence practices. Why are these data practice standards important? Cities that build commitment and grow their data practices are more likely to realize results, whether it’s better stewardship of taxpayer dollars, increasing positive outcomes for residents, or building authentic engagement with the community. This introduction will also provide you an opportunity to hear directly from city staff about their journeys growing the use of data in their own contexts and how doing so helped them tackle pressing challenges facing their community. Whether you’re just beginning this work or are already a leader in the field, all city staff interested in the WWC program are invited and encouraged to participate in this training.
Session Speakers:
Molly Daniell, Associate Director of City Progress, What Works Cities
Ryan Kurtzman, Smart Cities Manager, City of Long Beach, Andrell Bower, Program Coordinator Performance & Analytics, City of San Diego
12:00 pm - 1:30 pmLunch Keynote: Nishal Mohan, Founder, mohuman
Back To The Basics: More Human Cities
Legends 1-4
1:30 pm - 3:30 pmTraining Tracks - Sessions 7-11
Session #7
Encore 2-3
Smart Community Data Exchanges and Standards
This training session will discuss concepts of resiliency, redundancy and reliability for Smart Mobility systems. Infrastructure must be as reliable as possible due to the critical nature of movement in a variety of challenging conditions. The session will review failure points and best practices to contribute to the success in reliability of Smart Mobility systems.
Session Instructors: Eric Raamot, CTO, Econolite, Rick Tiene, Smart Cities for Mission Secure, Inc.

Session #8
Encore 2-3
Lessons Learned from Early Smart Mobility Projects
Although Smart Mobility is still a new concept, some early adopters have already completed Smart Mobility projects. This session will discuss the successes and the failures of selected projects in order to examine best practices and learn the lessons from the bleeding edge.
Session Moderator:
Justin P. Schlaefli, PE TE PTOE, President, Urban Systems Associates, Inc.
Session Panel:
Shazmin Hirji, Program Manager, Smart Mobility, City of Alexandria
Brandon Freeman, Innovation Lead, Leidos
Robert Hubbard, Ecosystem Channel Manager – IoT & Smart Cities, Americas, Cisco Systems
Reggie Chandra, Founder and CEO, Rhythm Engineering
Session #9
Legends 5
Leading Our Cities into the Future
What will our cities look like 10, 20, or 50 years from now? Considering the technological sea change we’ve experienced over the last decade, what should city leaders think about today to prepare for the technologies of tomorrow? How will cities harness the power of innovation to improve quality of life? In this session, three cities will share perspectives on planning for the future, capturing and analyzing data, and building the appropriate technology infrastructure to achieve their goals. Learn from this exchange of ideas about positioning your city to capture the benefits of the next wave of technology.
Session Speakers:
Gary Halbert, City Manager, City of Chula Vista, John Keisler, Economic Development Director, City of Long Beach, Barry Einsig, Principal, CAVita

Session #10
Legends 5
Parking & Mobility in 2020's: "Adventures in Today, Tomorrow and Tomorrowland."
Parking should be seen as an opportunity to enhance an individual's journey, not viewed as a necessary evil. Learn some of the futuristic and real life solutions that are being deployed today as we venture into tomorrow and Tomorrowland. In this session, you will walk away with fresh ideas to reimagine your parking assets, new technology solutions that work and can be implemented now, unique ways to focus on the customer experience and suggestions to elevate your parking operations to more dynamic and forward thinking levels.
Session Speakers:
Keith B. Jones, Owner of ACE Parking
Bill Kepp, SVP of ACE Parking
Brad Elssas, VP of Strategic Initiatives of ACE Mobility Solutions
Session #11
Legends 6
Can We Avoid the Dark Side of Our Bright Future?
In an age of Ring doorbells, automated license plate readers, face recognition systems, real-time scooter data and more, cities are awash in sensitive, private data. What are the tradeoffs of these systems, and how can cities ensure they are making appropriate choices with the consent of citizens?
Session Speakers:
Bennett Cyphers, Staff Technologist, Electronic Frontier Foundation
Sarah Ashton, Public Affairs, Uber
Lt. Jeff Jordon, San Diego Police Department
Dr. Gwen Shaffer, Associate Professor Department of Journalism and Public Relations, California State University Long Beach

3:30 pm - 4:30 pmVendor Expo
The Edge
4:30 pm - 6:00 pmSmart City Blue Print Pitches and Awards
The Edge

Tuesday, March 24

7:30 am - 12:00 pmRegistration Available
Penny Lane
All DaySpeaker Ready Room
Encore 1
7:30 am - 8:30 amBreakfast with Exhibitors
The Edge
8:30 am - 9:30 amGeneral Session
Legends 1 - 4

9:30 am - 9:45 amNetworking Break with Exhibitors
The Edge
9:45 am - 11:45 amTraining Tracks - Sessions 13-15
Session #13
Encore 2-3
Talking to Vendors and Evaluating Technology
Every year, there are more vendors and new technology available in the Smart Mobility realm. It takes a substantial amount of time to talk to each vendor and learn about each new technology. This session will cover suggested best practices and methods to deal with vendors and evolving technology in a way that doesn’t overwhelm staff and which minimizes risk to the Agency in adopting new technology.
Session Instructor:
Kimley-Horn

Session #14
Legends 5
Back to the Basics: Fundamental Data Management & Use Practices
Open data, smart cities initiatives, IoT, algorithmic bias. It’s easy for municipal governments to be pulled toward exciting new areas of practice, but this work is seldom successful without solid foundational data management and use practices. Does your organization have what it needs to stay active in government innovation? The Center for Government Excellence at Johns Hopkins University has worked with more than 130 public sector organizations throughout the world to better use data to improve outcomes for their residents. During this workshop, GovEx will provide best practices on how you can ensure your organization is laying the proper groundwork for a sustainable, effective data practice that brings valuable insights into your decision-making process and improves strategic and operational capacity.
Session Speaker:
Shiela Dugan, Director of the Center for Government Excellence, GovEx at John Hopkins University
Session #15
Legends 6
Unpacking the Standard: How Your City Can Make Progress Toward a Sustainable Data-Driven Culture
In this workshop, participants will explore the eight foundational practices that make up the What Works Cities Certification standard, the nation's first-ever standard of excellence for data-driven, well-managed local government. Using select case studies and exemplars from cities in the What Works Cities community, participants will have the opportunity to unpack the criteria in select data practice areas and learn the tactical ways that city leaders and their teams have used the specific criteria to guide change in their organizations. Participants will also hear about best practices and practical lessons learned in creating a data-driven culture across agencies and departments, based on the technical assistance work that What Works Cities and their expert partners are seeing from cities across the country.
Session Speakers:
Jennifer Park, Director of Certification and Community
Bloomberg Philanthropies
What Works Cities

Lisa Mae Fiedler
Associate with Certification and Community
What Works Cities
11:45 am - 12:30 pmClosing Session
Legends 1-4
Monica Hernandez, Director of Innovation & Partnerships, Sacramento Area Council of Governments
• Closing Remarks
• Save the Date! CityLaunch 2021
• Adjourn the 2020 CityLaunch Conference

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